Renato Cappuccitti is Senior Vice President of Sales and Marketing for BluTech and Vice Chair of the Sunglass and Readers Division for the Vision Council. He has served on the National Association of Opticians and Colleges of Accreditation for Optician programs. He has 25 years of optical industry experience having held various positions in marketing, sales, training and product development in retail and wholesale. He began his career as a licensed Optician and certified contact lens fitter from Georgian College. He is an accredited ABO speaker and recognized for his expertise in lens and material design, practice management, retail customer experience and manufacturing technology.